Prime & Fire produced and managed the Nike SB London AM skateboarding contest. Held at Baysixty6 skatepark, the London AM was the first stop of the Nike SB European Series 2014.
Following up from the London AM, P&F produced and distributed content for the Berlin Open contest, the final stop of the Nike SB European Series.
In conjunction with the European series we worked alongside local teams to host events for the core skate community. In collaboration with Kingpin skateboard magazine we helped run a 'London Blocks jam' and 'Lennie Burmeister's DIY Jam' in Berlin.